It’s about audience building.
It’s like a 15 min episode. And it’s filled with gems. But the key insight that stuck out to me is this:
He says that an audience for an individual is looking towards that individual to fill a need.
And that made me ask myself: What need am I filling for my audience?
That question made me rethink how I’m approaching my newsletter.
New issue and Twitter thread coming out tomorrow morning.
Stay tuned ;P
(Here’s the episode btw)